Introduction
Ranking a website on the internet means serious business. You must give much time and effort to get the best results. The growth of your business lies in the popularity of your website online.
Read this write-up to learn more useful tips that can help rank your website faster.
9 Tips to Rank Your Website Faster
Making your website rank faster is not as simple as it used to be. You will need to implement certain game tricks to make a mark.
Here are nine useful tips that can help you rank your website quicker:
- Focus on Your Content
One of the most important things for any brand owner to understand is that content is king. You do not have the option of compromising your website’s content in any shape or form.
You should hire a team of experienced marketers and writers who can provide you with the best content for your brand.
Always remember – quality wins over quantity. If you have hundreds of articles that do not pique the interest of your target audience, then there is no use for them! Hence, it is imperative to provide your readers with content that is relevant, distinct, and worth their time.
It is best to remain consistent by regularly updating your website’s content, which will further help its ranking.
- Look for Less Popular Keywords
In today’s times, every business firm, start-up, or brand is aware of keyword integration and its benefits.
Taking this into account, you need to remember that commercial keywords are being overused across the globe. Thousands of website owners are bidding on the same old keywords every day.
As a result, getting your website ranked faster has decreased phenomenally.
The latest technique in the market is to use less popular keywords in your website’s content. The logic is fairly simple. Keywords with lesser search volume can be useful because you will rank at the top. After all, no one else is using them!
Eventually, this will increase your website’s content faster than using popular keywords with high search volume.
- Use Catchy Meta Descriptions
For the unversed, meta descriptions are 160 to 170 characters long, providing details about a website’s URL and product/service.
The importance of a meta description cannot be underestimated as it is one of the first things a person sees while searching for something on the internet.
Placed below the URL and title tag, a meta description is like a short introduction for readers interested in clicking the link.
Keeping this in mind, using catchy meta descriptions for all your URLs is essential.
If you have used basic meta descriptions in the past, it is time to spruce them up now! Use catchy phrases in your meta descriptions to make your website sound unique from the others.
- Do Not Overlook Alt Tags
Having a user-friendly website without images is simply not possible. Nowadays, engaging websites have multiple images uploaded on different pages.
While some are static, others can be dynamic. In both types of images, using alt tags is highly recommended.
Alt tags are image descriptions or alternative text. Typically, an alt tag should range from five to ten words.
Exceeding this word count must be avoided because many screen readers do not support anything beyond 125 characters.
Alt tags are key to ranking your website as they provide alternate text instead of images that do not load due to an error. These tags also help display your website’s images in Google search results.
- Put Your Target Keyword in URLs
In organic marketing, keywords play a key role that you can overlook whatsoever. Therefore, you must include the keyword you wish to target in your URL.
You should be aware of a few things, including avoiding special characters in the permalink and excluding unnecessary words that will make your URL longer than needed.
For an SEO-friendly URL, it is best to steer clear of stop words. The most effective way to shine your URL is by using target keywords related to your industry, product, or service.
You should also choose keywords with high search volume but low competition. This will be a cost-effective way to make an impact that will make your URL extraordinary.
- Include Long-Form Blogs/Articles
The power of content is very strong. Use it by including long-form blogs and articles on your website as much as possible.
You can provide content on topics relevant to your product or services, provide tips to deal with a particular dilemma and make guides for your customers that they can use for specific purposes.
Long-form content has existed, but its effectiveness is still a stronghold.
Considering this, you must ensure that your website’s blog is active. Following guidelines when writing these content pieces is recommended to ensure uniformity.
Be it the header or the body, your website’s content must be structured properly.
- Pay Attention to Image Optimization
You do not have to write eloquent words in your image’s description. It is suggested that you use simple and easy-to-understand language!
Next up is consistently optimizing alt attributes. Do not overlook them because they play a key role here.
“The size and shape of your images must also be given equal attention because they will provide consistency on your website. This is one of the main reasons why well-designed websites become popular on the internet very quickly”, says Robert from Red Houston SEO Agency.
It is important to understand that the larger your image’s size is, the more time it will take to load your web page. As a result, you need to decrease the size to optimize your images appropriately.
- Work on Your Website’s Speed
If you are new to the world of website design, it is important to grasp the concept of web hosting. You cannot have a high-ranking website if it performs poorly online.
The right way to fix this issue is by choosing a reputed host for its speed.
Did you know that most internet consumers expect a website to load in less than 2 seconds?
That’s right! The bar is set quite high, and you need to reach it by working on your website’s speed.
Accepting minimal or no HTTP requests can help improve your website’s speed. You can also run a compression audit to check whether your files can get smaller. This will further help in increasing the speed of your website.
- Make Your Website Mobile Friendly
You cannot improve your website’s ranking by working on its desktop interface. It is impossible to make a website successful if it does not have a mobile-friendly version.
Most consumers on the internet use their smartphones, so it is mandatory to have a design prepared for the mobile version of your website.
A simplistic approach would reap many rewards because consumers do not appreciate complicated websites on their mobiles. You can also keep a similar tone for your content so that your consumers get the best user experience.
A pro tip would be experimenting with your website’s design by considering different phone sizes and holding positions. As mentioned above, work on optimizing your mobile-friendly website’s speed.
Key Takeaways
- Prioritize your website’s content. Staying relevant is key.
- Search for less popular keywords on the internet.
- Pay Attention to the meta descriptions of your website’s URLs.
- Use alt tags to their full potential.
- Make use of target keywords in URLs.
- Create long-form content like blogs and articles on your website.
- Focus on image optimization by decreasing the size of images.
- Find the best speed for your website.
- Develop a mobile version efficiently.
