If you’re a digital marketer or small business owner in Kenya, you already know how important a well-designed website is to your online success. But let’s be honest—finding an affordable website design package that actually converts can feel like searching for a needle in a haystack.
The good news? You don’t need a big budget to build a high-performing website. With so many web design options available locally, you can find quality solutions that are not only affordable but also tailored to help you attract, engage, and convert visitors into paying customers.
In this guide, we’ll break down 10 of the best affordable website design packages in Kenya, what they offer, and why they work. Whether you’re just getting started or looking to revamp your current site, this guide is your shortcut to choosing the perfect package without breaking the bank.
Table of Contents
Table of Contents
1. What Makes a Website Convert?
Let’s get one thing straight: a pretty website is not enough.
To convert visitors into customers, your website must:
- Load fast
- Be mobile-friendly
- Use compelling calls to action (CTAs)
- Have a clean, simple design
- Be optimized for SEO and performance
Think of your website like a salesperson—it must communicate value instantly and guide your visitor towards taking action.
2. Why Affordable Website Design Doesn’t Mean Low Quality
Affordable doesn’t mean cheap. In Kenya, many digital agencies and freelancers have streamlined their processes, making it possible to offer budget-friendly packages without cutting corners.
The secret lies in reusable frameworks, templates, and efficient workflows—just like using building blocks to construct a beautiful house faster and at a lower cost.
3. Starter Package – For New Entrepreneurs
Best for: Freelancers, solo entrepreneurs, side hustlers.
Typical Features:
- 1–3 pages (Home, About, Contact)
- Mobile responsive
- Contact form integration
- Social media links
- Basic SEO setup
Why it works:
If you’re just starting out, this package gives you a credible online presence without overwhelming you with features you don’t need (yet). Simple, clean, and straight to the point.
Estimated Cost: KES 15,000 – 25,000
4. Business Package – For Growing SMEs
Best for: Small to medium businesses ready to scale.
Typical Features:
- 5–10 pages (Home, Services, About, Blog, Contact)
- Custom design layout
- WhatsApp chat integration
- Google Maps
- Blog setup
- Basic SEO optimization
Why it works:
It’s a solid mid-tier package for businesses that want to build trust and drive leads. It offers the flexibility to expand as your business grows.
Estimated Cost: KES 30,000 – 50,000
5. Ecommerce Package – Selling Online Made Easy
Best for: Online retailers, boutique shops, and service providers.
Typical Features:
- Product catalog
- Shopping cart & checkout
- Mobile optimization
- Payment gateway (e.g., M-Pesa, PayPal)
- Order tracking
- Inventory management
Why it works:
This package is your digital storefront. It turns your website into a 24/7 salesperson, helping you generate revenue while you sleep.
Estimated Cost: KES 50,000 – 90,000
6. Corporate Package – For Serious Digital Presence
Best for: Larger businesses, institutions, and corporates.
Typical Features:
- 10–20+ pages
- Advanced custom design
- Interactive features (sliders, forms, charts)
- Advanced SEO
- Team profiles
- Document downloads
Why it works:
This package positions your brand as an industry leader with a sleek, professional presence. Think of it as your digital headquarters.
Estimated Cost: KES 80,000 – 150,000
7. One-Page Design Package – Simplicity That Sells
Best for: Startups, event pages, product launches.
Typical Features:
- Single scrollable page
- Smooth navigation
- Focused call to action
- Contact form
- Visual storytelling
Why it works:
Sometimes, less is more. A one-page site reduces friction, making it easier for users to take action.
Estimated Cost: KES 10,000 – 20,000
8. Landing Page Package – Perfect for Ads & Campaigns
Best for: Digital marketers running paid campaigns.
Typical Features:
- Focused design with 1 goal (sign-up, sale, download)
- A/B testing-ready layout
- Lead capture form
- Mobile-first design
- Performance tracking integration
Why it works:
It’s laser-focused. Designed with one goal in mind—conversion. Perfect for Google Ads or social media campaigns.
Estimated Cost: KES 8,000 – 15,000
9. Personal Brand Package – Build Your Online Identity
Best for: Coaches, influencers, public speakers.
Typical Features:
- Portfolio/gallery
- Blog
- Contact & booking forms
- Social media integration
- Testimonials section
Why it works:
You are the brand. This package helps you showcase your personality and expertise while growing your audience.
Estimated Cost: KES 25,000 – 40,000
10. NGO/Charity Website Package – Designed for Impact
Best for: Non-profits, community organizations, fundraisers.
Typical Features:
- Donation integration
- Volunteer sign-up forms
- Event calendar
- Mission & project pages
- Blog & news updates
Why it works:
It inspires trust and helps you connect with supporters. Built to help you tell stories and raise funds.
Estimated Cost: KES 30,000 – 60,000
11. Real Estate Website Package – Showcase Properties Smartly
Best for: Real estate agents, property listing businesses.
Typical Features:
- Property listings with search filters
- Image/video galleries
- Location maps
- Agent contact integration
- Inquiry forms
Why it works:
This package brings properties to life online. It helps users search, compare, and inquire with ease.
Estimated Cost: KES 40,000 – 70,000
12. Custom Design Package – Tailored to Your Goals
Best for: Businesses with unique goals or complex features.
Typical Features:
- Custom functionalities (e.g., booking engines, forums)
- Scalable design
- CRM integrations
- Multilingual support
- Advanced analytics
Why it works:
This is for you if you have specific goals and need a unique solution. Built from scratch to match your brand and objectives.
Estimated Cost: KES 70,000 – 200,000+
13. What to Look for in a Website Design Package
Before picking a package, check for:
- Mobile responsiveness
- SEO-friendly structure
- Easy-to-use CMS (like WordPress)
- Technical support
- Scalability
- Performance optimization
Ask yourself: “Will this package grow with me?” Contact Marsha Creatives For a Free quote and Consultation
14. Mistakes to Avoid When Choosing a Design Package
- Choosing based on price alone
- Ignoring mobile users
- Forgetting to check SEO readiness
- No plan for content updates
- Poor UX design
Avoid these, and you’ll be way ahead of many who rush into bad decisions.
15. Final Thoughts: Which Package is Right for You?
The right website design package isn’t the cheapest—it’s the one that aligns with your goals, audience, and budget. Like choosing the right outfit for an event, it should fit your brand and speak directly to your customers.
Ready to choose? Make sure your website doesn’t just look good—it works hard for you, 24/7. Contact Marsha Creatives For a Free quote and Consultation
FAQs
1. How much does a basic website design package cost in Kenya?
A basic starter package typically ranges between KES 15,000 to 25,000, depending on the features and the designer. Contact Marsha Creatives For a Free quote and Consultation
2. Can I upgrade my website later if I start with a basic package?
Absolutely! Most packages are built with scalability in mind, allowing you to add features or pages later.
3. Do website design packages in Kenya include SEO?
Many packages include basic SEO setup, such as metadata, mobile responsiveness, and page speed optimization. Advanced SEO may cost extra.
4. Are eCommerce packages compatible with M-Pesa payments?
Yes, most Kenyan eCommerce packages integrate M-Pesa, PayPal, and card payments through plugins or APIs.
5. How long does it take to build a website in Kenya?
Depending on complexity, it can take anywhere from 5 days to 4 weeks. Simpler sites are quicker, while custom projects take longer.
If you found this helpful, don’t forget to share it with other digital marketers or entrepreneurs looking for reliable and affordable website design packages in Kenya.
